This section looks at how sensory cues influence the way people feel and function in a space. It explores light, sound, texture and other inputs that shape perception, and shows how careful tuning of these elements can create environments that feel calmer, clearer and more supportive.
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Cognitive load mapping helps developers understand how people process and navigate a space. By applying cognitive load theory at concept stage, projects reduce unnecessary mental effort and create buildings that feel clearer, easier to use and stronger in long-term performance.
We have long accepted noise as the inevitable cost of urban life, but it is not a neutral backdrop. Sound shapes our physiology, our psychology, and our behaviour in profound ways. It influences how we think, how we feel, how we sleep, even how we relate to one another.